100 billion new garments
are made each year.

Only 1% will get recycled.

Our Mission

Our mission is to empower and educate individuals about the harmful impacts of fast fashion and provide practical solutions for sustainable fashion choices. We aim to raise awareness about the environmental consequences of fast fashion.

We are committed to promoting sustainable shopping practices by offering tips and guidance on how to shop sustainably, including supporting ethical and eco-friendly fashion brands, embracing second-hand and vintage clothing, and practicing mindful consumption.

We also strive to connect individuals with the sustainable fashion community by providing resources on how to get more involved, such as participating in local and global initiatives and supporting sustainable fashion events and organizations. Our vision is to inspire positive change in the fashion industry by empowering individuals to make informed and conscious choices that prioritize the well-being of people and the planet.

News

Young boy behind sewing machine.

The New York Times

The True Cost of a $12 T-Shirt

E. Benjamin Skinner

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